RETURN

Fore!

One of those recent sunny spring afternoons, five Home Office girls — neophyte golfers all — took advantage of the ex­pert advice of General Records' Bob Herrmann to perfect their swings. Bob, an old hand at the game, soon refreshed the girls' memories on the fine points of stance and swing.

His pupils, left to right, were: Pearl Bodle, Bulk Station Check­ing; Dolores Geiss, Sales; Dolores Repasky, Service Station Credit Ticket; Marge Angelo, Canton Accounting; and Caroline Polk, General Engineering.

Vote May 19 in

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The Sohio News

Vote May 19 in

EMBA Election

Vol. 9                   MAY 1955            No. 5

Let's All Work Smarter for SEIP

Company Adds Another Third To Investment Plan Accounts

For the fourth consecutive quarter, members of the Sohio Employees' Investment Plan received last month an addi­tion to their accounts equal to one-third of the amount they al­lotted to the plan from their own pay checks during the preceding fiscal quarter.

Announcement of this 11th company contribution since the plan's inception in mid-1952 accompanied President Clyde T. Foster's disclosure that the rate of return on the company's bor­rowed and invested capital for the 12 months ending March 31 had shown a definite upturn. This improvement followed three successive declines.

The return on borrowed and invested capital for the latest 12-month period amounted to 8.41 per cent. Had it reached 9 per cent, the amount of the com­pany contribution would have been raised to 50 per cent of the sums allotted to the plan by members in the first three months of this year.

As previously reported, for the 12 months ending Dec. 31, the company's return on bor­rowed and invested capital amounted to 7.81 per cent. For the 12 months ending last Sept. 30 it was 8.22 per cent, and for the 12 months ending June 30, 1954, it was 8.85 per cent.

As of March 31, the Invest­ment Plan trustee held 87,641 U. S. Government bonds in the name of plan members, as well as 63,781 shares of Sohio common stock and 13,894 shares of Sohio preferred. The common stock represented slightly more than 1-1/2 per cent of all common shares outstanding. The plan remained the largest holder of Sohio preferred, with nearly 4 per cent of the outstanding shares.

At the end of March, the plan had 7,294 members, representing 86 per cent of all Sohioans eli­gible to participate.

Sohio Orders 'Giant Brain' — The IBM 705

Widely publicized as a "giant brain," the IBM-705, latest in electronic data proc­essing machines, has been ordered by Sohio and will be delivered early next year. It will be 10 to 50 times as fast as the IBM-650 obtained only last month.

This was announced by Sohio Controller Ralph A. Martin, who stated that Sohio is getting one of the first of the new units to be produced by International Busi­ness Machines Corp.

The 705 actually consists of a number of machines. Key ma­chine is the central processing unit. It will add, subtract, mul­tiply, divide, select items from a list, compare information, point out errors, make decisions—all at terrific speed.

This central unit receives in­formation on punched cards or magnetized tape and stores it in "memory cells." It produces in­formation on connected ma­chines which automatically punch cards, magnetize tape, or print records.

An operator sitting at its con­trol console follows progress of the work on a board of flashing lights. From time to time an at­tached typewriter clatters off messages — pointing out errors, telling the operator when to change reels, etc.

Despite such spectacular "giant brain" aspects, the 705 funda­mentally operates from the punched card system now used. However, it will require year­long planning of accounting pro­cedures and training of person­nel to prepare for its use.

Controller Martin, comment­ing on possible effects on person­nel, told more than 700 Home Office Accounting Department Sohioans getting a preview of the new machine: "President Foster has authorized me to state def­initely that no one will lose his job as a result of acquiring elec­tronic equipment.

"The 705 system should make higher grade jobs — jobs which pay more money and are more interesting," Martin said.

As an indication of this change, 20 Sohioans already have taken four-week training courses at the IBM school in Cleveland. Other groups are scheduled for courses during the coming year.

Although basic data comes from punched cards, the 705 can quickly convert them to magne­tized tape. This not only will cut costs, but will make previous­ly inaccessible records available for study.

For instance, Sohio's sales records for one month require 300,000 punched cards filling 80 file drawers. Such bulky records are piled to the roof in Sohio's Stationery and Storage Ware­house. Five 11-inch diameter reels of tape will hold the same information as 300,000 cards. And the tape can be fed into the 705 in 30 minutes, while it would take 40 to 50 hours with cards and present equipment.

Preliminary studies indicate that such "paper work" savings will more than pay the rental of the machine. But the real signifi­cance of the "brain" lies in its opening new possibilities in en­gineering, research, and opera­tions control, says Norman Pat-ton, head of the Electronics Data Processing Special Applications Group of Methods and Pro­cedures Staff.

"Sohio engineers and planners will be able to solve problems in minutes which now require hours," Patton says. Sales re­search, production scheduling, quantity and quality control, cost studies, inventory control-practically any sort of statistical picture of company operations should be possible on the new machine.

Plan to Construct Office Building in Oklahoma City

oklahoma city—Sohio's Production Headquarters here should have its own modern, air-conditioned office building at this time next year! Plans for construction of the 235 by 100-foot two-story building were an­nounced by Board Chairman A. A. Stambaugh, following author­ization of the nearly $900,000 project" by Sohio's board of di­rectors.

New Sohio Production Head­quarters will be located adjacent to a large, new shopping center at 50th and May streets in the northwestern section of Okla­homa City. Sohioans will have their own parking lot away from downtown traffic, congestion and will have excellent transportation connections. Surveys of where Sohioans live helped establish a location centrally convenient to their homes.

Combined in the new building will be offices now located in Skirvin Tower, First National Bank Building, and Liberty National Bank Building. Growth of Sohio's Production Headquar­ters has made it impossible to find available office space in any single building.

Mid-Continent Division Of­fice, the Production Research Laboratory, and District Land and Geological Office will con­tinue to have separate facilities.

First floor of the new building will have 23,000 square feet of space. Accounting, auditing, purchasing, and tax offices will be located here. On the 21,000-square-foot second floor will be general administration, land and exploration, industrial relations, engineering, chief clerk, and gas-gasoline offices.

The basement will provide an additional 20,000 square feet of space. Storage now maintained at three locations in the city will take 15,000 square feet of this.

Sorey, Hill, and Sorey are ar­chitects for the building. Con­struction should begin late this summer and be completed about May 1, 1956.

Grease Institute Elects Ferguson

DETROIT - At a meeting of the National Lubricating Grease Institute here, Howard P. Ferguson was elected to the board of directors. Mr. Ferguson, man­ager of Sohio's Lubricating Oil Sales, was also elected to the lu­brication committee in the Amer­ican Petroleum Institute's di­vision of marketing.

Elect T. R. Cadwell And B. W. Nichols To Officer Posts

Sohio's board of directors, at its meeting following the annual shareholders' meeting, named Thomas R. Cadwell assistant secretary of the com­pany and Bert W. Nichols assistant treasurer, in addition to his post as assistant secre­tary.

Both new officers are veterans of more than 20 years with the company.

T. R. cadwell

New assistant secretary.

 B. W. NlCHOLS

New assistant treasurer and assistant secretary.

Mr. Cadwell, a 53-year-old na­tive of Cleveland, studied civil engineering at Case Institute of Technology and economics at Northwestern School of Com­merce before joining Sohio as a service station salesman in the Cleveland Division on Aug. 3, 1933.

Subsequently he served as a vacation relief truck driver and maintenance clerk before becom­ing chief clerk in the Cleveland Division Office in 1938. He was named manager of the Cleveland Division Maintenance Depart­ment in February 1941.

In October that year he was transferred to the Accounting Department at the Home Office as a special clerk. He moved to the Budget Unit in 1943 and to Consolidating and Research in 1946. Since July 1953 he has been serving as staff assistant in the Secretary's Office, Finance Department.

Tom enjoys music, photogra­phy, and working in the yard. He and his wife Elsie have one son Thomas and a daughter, Mrs. Mary Ellen Wobbecke, whose husband Kenneth is a research analyst in Home Office Sales Research. They also have four grandchildren.

Bert W. Nichols

Bert Nichols was born April 10, 1907, in Cleveland. He stud­ied business administration at Colgate University and Cleve­land College of Western Reserve University.

He worked for two years in the sales engineering department of W. S. Tyler Co., Cleveland, be­fore joining Sohio as a service station salesman on March 31, 1931. He was promoted to service station supervisor in October 1933, and to assistant manager of the Cleveland Division service station department in 1941. He became chief clerk in the Cleve­land Division in 1943.

Bert was transferred to the Finance Department at the Home Office as a staff assistant in the Secretary's Office in Feb­ruary 1944. He has been assist­ant secretary since May 1945, and manager of Insurance and Claims since September 1949.

Bert is a director of the Cha­grin Valley Rotary Club and a member of the Cleveland Cham­ber of Commerce, Council on World Affairs, Cleveland Asso­ciation of Claims Men, Cleve­land Insurance Buyers Associa­tion, the Oil Insurance Adminis­trators Group, and the planning council of the American Man­agement Association.

Bert arid his wife have two daughters, Laura and Mrs. Mari­lyn Mowery, and two grandchil­dren. Their residence is on Mill Hollow Dr., Chagrin Falls.

More than 700 Attend Stockholders’ Meeting

Announces Sales Increase

Sohioans' sales efforts — particularly in boosting Boron Supreme gasoline—raised the company's sales and operating revenue in the first quarter this year to a new peak of $81,161,000, President Clyde T. Foster reported at the annual meeting of shareholders April 25.

This represents an increase of about 8 per cent over sales and operating revenue of $75,228,000 reported for the first quarter of 1954.

Aided by a special non-recur­ring profit resulting from liquida­tion of Ajax Pipe Line Corp., net income for the quarter rose to $6,080,000, up 36 per cent over the $4,460,935 earned in the corresponding 1954 period.

Earnings are equal to $1.46 per share of common stock, after providing for dividends on pre­ferred stock, compared with $1.06 per share last year.

Part of this year's earnings— 22 cents per share — represents the non-recurring profit from the Ajax liquidation.

Excluding this special profit, totaling $879,000, Sohio's net income for the first quarter this year is about 17 per cent ahead of last year, President Foster noted.

"The number of gallons of Sohio branded petroleum prod­ucts sold during the first quarter was up 6 per cent, which in­cludes a gain of 5 per cent in our sales volume of Sohio branded gasoline," he reported.

"Not only were our gasoline sales well ahead of last year, but the portion of them represented by premium _grade gasoline was up substantially," President Fos­ter continued. "Our new Boron Supreme gasoline was the big factor in this gain."

Total volume of all petroleum products sold, both branded and unbranded, was 8 per cent high­er than in the first quarter of 1954.

Crude oil processed at Sohio refineries during the first quar­ter averaged 132,300 barrels per day, an increase of about 8 per cent over the 122,800 barrels per day average in the 1954 period.

First Quarter Sales Rise to Record High

Elliott B. McConnell, vice president in charge of Manufacturing, told the shareholders' meeting that Sohio refineries in the first quarter this year oper­ated at 97 per cent of capacity, compared with an average of 90 per cent for the petroleum indus­try east of the Rocky Mountains.

"Net production of crude oil and other liquid hydrocarbons averaged 31,023 barrels a day this year," President Foster re­ported, "compared with 34,557 barrels a day during the first three months last year, when we had a substantial increase in pro­duction from the resumption of full operations in the Spraberry Area and the new wells which had been drilled there during the latter part of 1953."

"Our production in the Spraberry Area averaged 3,812 bar­rels a day this year, compared with 7,382 barrels a day last year," he added. "This decline was anticipated due to the un­usual conditions existing in the underground formation from which the production originates. Production in other areas was just about the same as last year as new wells offset the effects of lower allowables and declining production rates at older wells."

Foster Praises Employee Record

Safety consciousness of So­hio workers, always a source of pride to the company, won bouquets in 1954 by qualify­ing for three of the National Safety Council's highest awards, President Clyde T. Fos­ter informed shareholders at the annual meeting.

The council presented Sohio with one award of honor for the safety performance of the entire company, another for the Manu­facturing Department, and an award of merit for the Produc­tion Department's Producing Division.

Each award recognized Sohio's substantial reduction last year in the frequency rate of occupa­tional injuries to employees, compared with the average rate for the corresponding petroleum industry classification in the pre­vious three-year period. For the company as a whole, the rate was 50 per cent lower.

More than 700 stockholders at­tended the annual meeting—the company's 85th—at Hotel Cleve­land on April 25. They elected three new directors and re-elected seven, raising member­ship of the company's board to ten.

Newly elected directors are Lawrence A. Appley of New York City, president of the American Management Associa­tion; Thomas F. Patton, assistant president and first vice president of Republic Steel Corp., Cleve­land; and Charles E. Spahr, Sohio's executive vice president. All three were nominated for the board posts earlier this year.

Re-Elect Directors

Directors re-elected are Samuel H. Elliott, Clyde T. Foster, Wil­liam A. McAfee, Elliott B. Mc-Connell, James J. Nance, A. A. Stambaugh, and A. E. Wolf.

Board Chairman Stambaugh, presiding at the meeting, an­nounced that Sohio now has ap­proximately 35,000 stockholders, an increase of more than 50 per cent over the 22,500 shareholders at the end of 1950.

A feature of the morning ses­sion was introduction by Mr. Elliott, vice president in charge of Sales, of representative mem­bers of his organization, while exhibiting color slides showing their operational headquarters.

Represent Sales Personnel

Representing Sohio's salary service station personnel was Robert Angus, manager at Cleve­land Division's East 223rd and .Lake Shore Blvd. Servicenter, Kenneth A. Widder, distributor at the Carrollton (Ohio) Bulk Station, represented Sohio dis­tributors. Bill Plesec, who oper­ates a dealer station at 16901 Waterloo Rd., Cleveland, repre­sented the dealers, and Stewart MacKeigan, proprietor of a dealer-rented outlet at Warren and Madison, Cleveland, repre­sented the DR's.

An innovation at the after­noon session was presentation to the group by Chairman Stam­baugh of two of Sohio's youngest shareholders, Arline and Marline Early, twin 3 Vg-month-old daugh­ters of the James Earlys of Cleve­land. The twins were two of the Ohio babies born Jan. 10— Sohio's 85th anniversary—each of whom received a share of stock from the company.

Construct Gathering Lines

Joseph D. Harnett, manager of the Transportation Depart­ment, reported his organization is now laying 31 miles of gather­ing lines in the Illinois Basin which, with required pumping equipment, will cost approxi­mately $275,000.

Richard W. French, vice pres­ident in charge of Production, stated that a substantial portion of Sohio's exploratory expendi­tures this year will again be in the Tidelands area of the Gulf of Mexico.

Edward F. Morrill, manager of the Petrochemical Depart­ment, estimated that 75 per cent of the petrochemical plant's output will be used in agricul­ture. He forecast that the new $17,000,000 plant at Lima will be in operation, and marketing of products will start, early in 1956.

No. 1 Offshore Hits Possible Oil, Gas Sands

oklahoma city— Timbalier Bay State Well No. 1, first wildcat of the offshore group in which Sohio holds a quarter interest, hit possi­ble oil or gas sands in pene­trating to 12,000 feet before be­ing halted recently by a stuck drill pipe.

This was announced by Rich­ard W. French, vice president in charge of Production, in a progress report on Sohio's off­shore interests.

"We have had some indications of gas or oil in State Well No. 1," Mr. French reports, "and we'll continue testing."

Drilling crews, blocked by stuck drill pipe at 10,900 feet which wouldn't yield to a fishing job, have whipstocked out the side of the hole and will continue drilling to the 14,000-foot target.

Farther offshore, at the group's "Big Jumbo" federal lease, anoth­er oil firm hit a salt dome at 8,900 feet without finding oil.

Under a cooperative drilling arrangement in which the well was drilled offsetting the Sohio group's lease, Sohio will contrib­ute $50,000 "dry hole" money. Such an arrangement, a common practice in the industry, makes it possible for companies to share the fabulous costs of search­ing for oil. Sohio would not be required to pay any money if the well were a producer.

Drillers at "Big Jumbo" are now whipstocking out of this hole and will drill farther down the slope of the dome to test ob­jective sands to perhaps 12,000 feet.

"Our leases are on the slope and look good for the deeper sands — our original target," French reports.

Plans for further testing of our other offshore blocks were discussed in a meeting of the group May 2 in New Orleans.

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